Referring to a major transformation, glow-up is when someone changes their appearance drastically. People on social media celebrate this trend by posting their videos and pictures from before and after going through a transformation. It can be considered very empowering to see a person’s development.

This trend is also helpful for people who are motivated to hit the gym or implement a healthy diet in their routine. It boosts the desire for self-improvement, and this trend influences many social media users. 

Example

For example, a person might go through a skin treatment and want to share their before and after pictures on social media; if they do, it will be called a glow-up.