Social media marketing is all about meeting your focused goals and targeted audience. It needs two basic things; creativity and strategy. It may seem overwhelming at a point but its basic features can’t be neglected. If you are running your business without any strategy then you may be losing out on something really important.
Nonetheless, social media marketing is a big commitment and you need to engage with it regularly to meet the needs of your targeted audience. Searching for some social media marketing tricks and tips? We got you!
Marie Nakhle is a professional digital marketer with 10 years of experience in the social media marketing world. Additionally, she is a professional lecturer in the top institute in Lebanon. She is always up for new challenges as she thinks that it is the best way to learn and grow.
In our session, she answered all the vital questions related to social media marketing. Sit back and scroll down to take a look over!
The wait is finally over😇
📢 We are going Live on #ChampsTalk – Twitter Chat Session with @MarieNakhle | E-Commerce and Social Media Expert
The Topic 👉 All About Social Media Marketing 🤩 pic.twitter.com/KKjxg4VmRa
— Social Champ (@SocialChampSays) March 24, 2021
Ready!
— Marie Nakhle (@MarieNakhle) March 24, 2021
First of all we would like to thank @MarieNakhle for giving us her valuable time.
Now starting of with our first question: Tell us how you got into social media marketing & what was your motivation behind it? #ChampsTalk pic.twitter.com/tH8wqFNy92
— Social Champ (@SocialChampSays) March 24, 2021
What motivates me is the impact that social media has and the difference you can make while sitting behind your computer. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Actually I started using Twitter in 2009 and I got hooked! At the time I was working in software project management and I saw an opening as a Community Manager in a digital agency and decided to shift my career. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Q2. In your perspective, which type of social media content is most engaging? #ChampsTalk pic.twitter.com/cRNss89oGr
— Social Champ (@SocialChampSays) March 24, 2021
Even though video is dominating the social media sphere, especially with the rise of Tiktok & now Instagram Reels, I still prefer pictures. They are fast to read & share and they spread fast. Like they say a picture is worth a thousand words! It's my personal opinion. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Video
— Atif Shahab Qureshi (@Atif__Shahab) March 25, 2021
Q3. What goals should a company or brand set with social media marketing? #ChampsTalk pic.twitter.com/8GYXO9NJIX
— Social Champ (@SocialChampSays) March 24, 2021
Social Media Marketing goals should be translated from the company’s business goals. If they are not, then their social media marketing is not bringing a real value to the business. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Hi! What perks does social media marketing or digital marketing offer that traditional marketing does not, other than the massive reach? #champstalk
— Aysha Faseeh (@Foosa25) March 24, 2021
Hi Aysha! Thank you for the question. I believe it’s the detailed targeting that we have access to through social media advertising. Also, tracking and accurate measurement for results. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Hi Marie! Thank you so much for your insight 🙂
— Aysha Faseeh (@Foosa25) March 24, 2021
Q4. Does Social media marketing work best for B2B or B2C businesses? #ChampsTalk pic.twitter.com/CFMmjWNQew
— Social Champ (@SocialChampSays) March 24, 2021
In terms of direct response, I believe that social media works best for B2C businesses, since you have higher potential reach for your direct customer. But it’s a good awareness tool for B2B businesses. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
@MarieNakhle What is that one piece of advice that you would give to a budding social media marketer?
— Fahad Ahmed (@Fahad_Ahmed94) March 24, 2021
You don’t have to be active on every channel! Be where your audience is. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Q5. What is your opinion on influencer marketing? #ChampsTalk pic.twitter.com/7h2J0MnZOO
— Social Champ (@SocialChampSays) March 24, 2021
Statistics say that Influencer Marketing is the most efficient way to reach millennials and the Gen Z audience. I believe in its efficiency if the business picks the right influencer for their audience and not necessarily the most popular one. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Great to have you @MarieNakhle!
What are your two favorite #icecreams? 😃 #ChampsTalk
These days my favorite is vanilla cone by @McDonalds— Sameer Ahmed Khan (@Sameerpeace) March 24, 2021
LOL, Vanilla is my favorite flavor too! And for the second one, it’s Oreo! That is making me crave a McFlurry now 😀 #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
I alwsys wondered how to gain followers on twitter. It seems so dicouraging especially when u want to create an account for newd sharing.#ChampsTalk
— Heart_soldier. ܐܓܘܢܐ ܕܠܒܐ (@heart_soldier1) March 24, 2021
Yes you need to spend lots of time on Twitter and be very active by engaging in conversations and interacting in order to gain more followers. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Q6. What are the most common mistakes that marketers make with social media marketing? #ChampsTalk pic.twitter.com/9gMtEOKoy3
— Social Champ (@SocialChampSays) March 24, 2021
They don’t set clear objectives and KPIs. I always advise to set SMART objectives. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Hey! What do you think will be the hottest social media trends for 2021? 😁 #ChampsTalk
— Tahniat Alam (@tahniatalam) March 24, 2021
It seems Rooms! It has started already 🙂 #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Oh yes 🙌🏻
They are very informative and a great hear. #ChampsTalk— Tahniat Alam (@tahniatalam) March 24, 2021
Q7. What is a social media marketing strategy and why it is necessary to plan one? #ChampsTalk pic.twitter.com/frypxEft1l
— Social Champ (@SocialChampSays) March 24, 2021
Social Media Strategy is the Who, What, Why, When, Where of social media use and if a business does not plan one they will never be able to tell if what they are doing on social media is efficient or not. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Hey Marie, I understand that there is no strategy that would work for all, but if someone wants to play safe, then what approach do you think they should go with?#champstalk
— Aysha Faseeh (@Foosa25) March 24, 2021
I say choose 1 or 2 channels to focus on #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Could this be the reason of some major digital business failures? #ChampTalk
— Tahniat Alam (@tahniatalam) March 24, 2021
Definitely! #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Since you are a part of @CosmicCentaurs, @MarieNakhle, what trainings have you found super necessary for tech-organizational teams? #ChampsTalk
— Sameer Ahmed Khan (@Sameerpeace) March 24, 2021
The Agile Methodology & Scrum training, it has helped lots of organizations to work efficiently specially amongst remote teams #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Q8. Which key metrics should one look out for, while running a social media marketing campaign? #ChampsTalk pic.twitter.com/fMqqdOH24v
— Social Champ (@SocialChampSays) March 24, 2021
It depends on their initial objectives. Each objective has a set of metrics related to it. #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
What would you suggest for a business with an objective to earn good profit in a competitive digital market? #ChampsTalk
— Tahniat Alam (@tahniatalam) March 24, 2021
Optimize their budget on social media and plan their online advertising based on their business objectives #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Noted. Thank you 😁
— Tahniat Alam (@tahniatalam) March 24, 2021
Q9. Lastly, who do you think we should consider for our next live session? #ChampsTalk pic.twitter.com/D9m9YHFtfP
— Social Champ (@SocialChampSays) March 24, 2021
I would recommend @itsOdai 🙂 #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Yay! We have another "Champ" recommendation, @itsOdai by @MarieNakhle , thank you so much🙏
Hello, Odai M. Marie happy to connect. We would love to host you at #ChampsTalk 😇
— Social Champ (@SocialChampSays) March 24, 2021
https://twitter.com/itsOdai/status/1374778083920769024
That's great😇
Let's discuss further on DM
— Social Champ (@SocialChampSays) March 24, 2021
What are the 3 top books that have majorly influenced and had an impact on your life? @MarieNakhle #ChampsTalk
— Sameer Ahmed Khan (@Sameerpeace) March 24, 2021
Nice question! The Prophet by Kahlil Gibran, A Thousand Splendid Suns by Khaled Hosseini and The Last Lecture
Book by Randy Pausch 🙂 #ChampsTalk— Marie Nakhle (@MarieNakhle) March 24, 2021
I read, "A Thousand Splendid Suns" and it was amazing!
I love quotes by Kahlil Gibran and will surely read, "The Prophet" too. Thank you for sharing! #ChampsTalk!— Sameer Ahmed Khan (@Sameerpeace) March 24, 2021
And that's it for today folks!
Thank you @MarieNakhle for your knowledgeable insights on All About Social Media Marketing 🙏
We loved having you and hope that the audience enjoyed today's session of #ChampsTalk🙂 pic.twitter.com/IZhlfQBjdM
— Social Champ (@SocialChampSays) March 24, 2021
Thank you for having me! It was so much fun 🙂 #ChampsTalk
— Marie Nakhle (@MarieNakhle) March 24, 2021
Thanks for sharing your valuable knowledge. It was a great session🙏 #ChampsTalk
— Syed Muneeb Ul Hasan (Let's meet at #WCUS) (@syed_muneebb) March 24, 2021
Thank you for having me!
— Marie Nakhle (@MarieNakhle) March 24, 2021
It was a great session and very informative. Thank you, Marie 😊#ChampsTalk
— Tahniat Alam (@tahniatalam) March 24, 2021
Thank you for following it!
— Marie Nakhle (@MarieNakhle) March 24, 2021
The session was amazing, Thank you @MarieNakhle 😊
— Fahad Ahmed (@Fahad_Ahmed94) March 24, 2021
I’m glad! I enjoyed it too 🙂
— Marie Nakhle (@MarieNakhle) March 24, 2021
We appreciate your ideas and tips. Thank you for speaking to us this week.
Do mention your next favorite mentor, you would like to have on our next Twitter chat session. #ChampsTalk
