How to Link Instagram to Facebook in 2025 (A Complete Guide)

Are you looking to streamline your social media presence and reach a wider audience? Linking your Instagram account to your Facebook profile might be the answer.

Instagram and Facebook are two of the most popular social media platforms, and linking them can help you share your content seamlessly across both platforms.

Whether you’re a business owner looking to promote your products or a social media influencer aiming to expand your reach, knowing how to link Instagram to Facebook can be incredibly beneficial, especially with the help of social media schedulers.

These tools help streamline your social media management by allowing you to schedule content in advance, ensuring a consistent and timely presence on platforms like Instagram, Facebook, Twitter, and LinkedIn.

This comprehensive guide will walk you through linking your Instagram account to your Facebook profile in 2024. From setting up the connection to managing your linked accounts, we will cover everything you need to know to make the most out of this powerful social media integration.

So, now it’s time to dive into it.

Why Link Your Instagram Account to Your Facebook Page?

Linking your Instagram account to your Facebook page offers a plethora of benefits that can significantly enhance your social media marketing game and overall brand presence. Let’s jump deep into each advantage‌:

1. Enable Instagram Shopping

   By linking your Instagram account to your Facebook page, you unlock the ability to set up Instagram Shopping. This feature lets you tag products in your Instagram posts and stories, transforming them into interactive shopping experiences.

   Users can easily browse and purchase products directly from your Instagram feed, creating a seamless path from discovery to purchase.

2. Advertise More Effectively

   Linking Instagram to Facebook enhances your advertising capabilities. You can create targeted ad campaigns that utilize the rich targeting options available on both platforms.

   This synergy enables you to precisely reach your target audience, maximize ad performance, and drive conversions effectively.

3. Cross-Platform Visibility

   Connecting Instagram and Facebook boosts your brand’s visibility across two of the most prominent social media platforms. When you share content from Instagram to Facebook, you reach a broader audience and increase brand exposure.

   This cross-platform visibility strengthens your brand’s presence and fosters brand recognition among diverse audiences.

4. Improved Engagement

   Sharing Instagram content on Facebook can increase engagement levels. As your content reaches a wider audience across platforms, it encourages more interactions such as likes, comments, shares, and saves.

   This heightened engagement enhances your brand’s social media performance and fosters meaningful connections with your audience.

5. Streamlined Management

   Linking Instagram to Facebook streamlines your social media management process. Instead of juggling multiple platforms separately, you can manage and schedule posts from one central location or using a social media scheduler. This centralized approach saves time, ensures consistency in content distribution, and simplifies overall account management.

6. Enhanced Cross-Promotion

   Linking Instagram to Facebook makes cross-promotion seamless. You can promote the other on each platform, driving traffic and engagement across both channels.

   For instance, you can encourage Instagram followers to visit your Facebook page for exclusive content or promotions and vice versa, fostering a cohesive online community.

   Linking your Instagram account to your Facebook page empowers you to utilize the strengths of both platforms synergistically.

   This integration enhances your social media strategy, from enabling shopping experiences and effective advertising to boosting visibility, engagement, and cross-promotion. It propels your brand towards greater success in the digital landscape.

Related Article: How to Use Instagram Reels Insights in 2024

How to Link Instagram to Facebook

Here’s a detailed guide on how to link Instagram to Facebook and vice versa:

Linking Instagram to Facebook:

1. Open Instagram Settings:
   Launch the Instagram app on your mobile device.

   

   Tap your profile picture in the bottom right corner to access your profile.

   

2. Access Account Settings:
   Tap on the menu icon (three horizontal lines) in the top right corner of your profile.

   

   Scroll down and select “Settings.

   

3. Link Accounts:
   In the Settings menu, tap “Account Center.”

   

   Under Account settings, select “Logging in with Accounts.”

   

   Click on “Add Account.”

   

4. Connect to Facebook:
   Tap on “Facebook” from the list of available platforms to link your Instagram account.

   

   You’ll be prompted to log in to your Facebook account if you’re not already logged in.

5. Authorize Permissions:
   Instagram will ask permission to access certain information on your Facebook account. Review the permissions and authorize them to proceed with the linking process.

   

6. Select Sharing Options:
   After authorization, choose the sharing options for your Instagram posts on Facebook.
   You can select to share posts to your Facebook timeline, your Facebook page (if you manage one), or both.
7. Complete Setup:
   Follow the on-screen instructions to complete the setup and link your Instagram account to your Facebook profile or page.

How to Link Facebook to Instagram

1. Open Facebook:
   Launch the Facebook app on your mobile device.
   Once you log in to your Facebook account, go to pages from the left menu

   

2. Access page Settings:
   Select your Facebook page and then go to page settings
   Scroll down, and you will see the “linked account” option

   

3. Link Instagram Account:
   Click on this linked account option, select Instagram, and connect your Instagram account without hassle.

   

Related Article: Boosting Facebook Posts Like a Pro in 2024: A Beginner’s Guide

How to Link Instagram to Facebook on iPhone or Android?

Here’s a detailed guide on how to link Instagram to Facebook on both iPhone and Android devices:

Linking Instagram to Facebook on iPhone:

1. Open Instagram Settings:
   Launch the Instagram app on your iPhone.
   Tap the profile icon in the bottom right corner to access your profile.
2. Access Account Settings:
   Tap on the menu icon (three horizontal lines) in the top right corner of your profile.
   Scroll down and select “Settings.”
3. Link Accounts:
   In the Settings menu, tap on “Account.”Select “Linked Accounts.”
4. Connect to Facebook:
   Tap on “Facebook” from the available platforms to link your Instagram account.
   If prompted, log into your Facebook account.
5. Authorize Permissions:
   Instagram will request permission to access your Facebook account.
   Authorize the permissions to proceed with linking.
6. Select Sharing Options:
   Choose the sharing options for your Instagram posts on Facebook (timeline, page, or both).
   Follow any additional prompts to complete the linking process.

Linking Instagram to Facebook on Android:

1. Open Instagram Settings:
   Launch the Instagram app on your Android device.
   Tap your profile icon in the bottom right corner to access your profile.
2. To access Account Settings:
   Tap the menu icon (three horizontal lines) at the top right corner
   Scroll down and select “Settings.”
3. Link Accounts:
   In the Settings menu, tap on “Account.
   Choose “Linked Accounts.”
4. Connect to Facebook:
   From the platform list, tap “Facebook” to link your Instagram account.
   If prompted, log in to your Facebook account.
5. Authorize Permissions:
   Grant Instagram permission to access your Facebook account.
   Authorize any additional permissions required for linking.
6. Select Sharing Options:
   Customize how you want Instagram posts to be shared on Facebook (timeline, page, or both).
   Follow any on-screen instructions to complete the linking process.

Tips for Successful Linking:

• Consistent Branding:
  Maintain consistent branding across Instagram and Facebook for a cohesive brand identity.
• Privacy Settings:
  Review and adjust privacy settings to control the visibility of shared content between the two platforms.
• Cross-Promotion:
  Using the linked accounts for cross-promotion and increased visibility across social media platforms.

By following these steps on your iPhone or Android device, you can easily link your Instagram account to Facebook, enabling seamless sharing and enhancing your social media presence.

Featured Article: Social Media Intelligence: What Is It & Why You Need It

How to Link Instagram to Facebook Page on Browser?

To link your Instagram account to a Facebook Page using a browser, you can follow these steps:

Step 1: Log in to Instagram and Facebook

1. Open your web browser (Chrome, Safari, Firefox, etc.) on your computer or laptop and log in with the Facebook
2. After the successful login, it is time to open your Facebook page
3. Click on the page setting option from the page menu manager
4. Now, choose Instagram from the page setting option, and click on Connect account
5. Now that you have almost done so log in with your Instagram business account
6. That’s it; now your business account is linked to the Facebook page

After linking, you can adjust the settings for posting to Facebook. You can share your Instagram posts to your linked Facebook Page automatically.

How to Unlink Your Instagram Account from Facebook

Unlinking your Instagram account from Facebook is straightforward. Here are a few steps to follow.

Step 1: Open the Instagram App

Launch the Instagram app on your mobile device.

Ensure you are logged into the account you want to unlink from Facebook.

Step 2: Go to Your Profile

Tap on your profile picture icon in the bottom right corner of the screen to navigate to your profile page.

Step 3: Access Settings

Tap the three horizontal lines (menu icon) on your profile page in the top right corner.

In the menu that appears, tap “Settings” at the bottom of the list.

Step 4: Navigate to Account Center

Select “Account Center” under the “Meta” section in the Settings menu. Here, you can manage your connected accounts, including Facebook and Instagram.

Step 5: Select “Accounts & Profiles”

In the Account Center, tap on “Accounts & profiles.”
You will see a list of the accounts linked to your Instagram.

Step 6: Unlink Facebook Account

Tap on your Facebook account listed under “Accounts & profiles.”

Select “Remove from Account Center.”

Step 7: Confirm Your Decision

A pop-up will appear asking you to confirm your decision to remove the account. Read the information provided and tap “Continue.”

Follow any additional prompts to complete the unlinking process.

Conclusion

In 2024, learning how to link Instagram to a Facebook profile or Page is essential for streamlining your social media strategy and maximizing your online presence. This complete guide provides a step-by-step approach to seamlessly link your accounts, enabling cross-platform sharing, enhanced visibility, and streamlined management of your social media content.

By following these steps and using Instagram’s and Facebook’s integration, you can optimize your social media marketing efforts, reach a wider audience, and create a cohesive brand presence across multiple platforms.

In addition, linking your Facebook Page to Instagram creates synergy between the platforms, enabling you to reach a wider audience, promote brand consistency, and use data-driven strategies for social media success.

Frequently Asked Questions