Did you know that 55% of users say they prefer video content over text-based content?
It’s no surprise, really; videos are engaging, attention-grabbing, and more likely to stop someone mid-scroll.
Whether it’s an Instagram reel, a TikTok dance, or a quick how-to on YouTube, video content is king these days.
And if you’re managing multiple social media platforms, you’ll want tools that make scheduling those snazzy videos as easy as possible.
That’s where Oktopost and Social Champ come in.
These are two popular social media management tools that help you not only manage but also plan, create, and schedule video posts across your favorite platforms.
But here’s the million-dollar question (or, more realistically, the monthly-subscription-dollar question): Which platform offers better value in 2024?
When you’re looking to maximize your budget while still getting all the social media management features, comparing Social Champ and Oktopost pricing plans is essential.
Let’s dive into the details and break down how their pricing stacks up.
Looking for an Oktopost Alternative?
Tired of Oktopost’s limitations and high costs? Try Social Champ – the affordable, all-in-one social media management platform.
Short Summary
- Oktopost offers more robust analytics and team collaboration features, making it ideal for larger organizations.
- Social Champ provides unlimited post scheduling and simple, effective tools that suit smaller teams or individual marketers.
- Oktopost’s higher-tier plans focus on advanced integrations, while Social Champ focuses on delivering essential features at a more affordable price.
- Social Champ’s ease of use makes it more approachable for beginners, whereas Oktopost caters to more experienced marketers with its in-depth campaign management tools.
- Oktopost’s pricing is justified by its focus on enterprise-level CRM integrations, while Social Champ’s flexible plans appeal to teams looking for cost-effective social media management.
Oktopost Pricing – A Quick Recap
Oktopost’s Basic Plan at $65/month (or $55/month if billed annually) is a solid starting point for smaller businesses or teams dipping their toes into social media management.
It offers essential features to get you up and running at a fair cost. If you’re just getting started or have a modest social media presence, this plan will likely cover your basic needs.
Basic+ Plan bumps things up a notch at $145/month (or $123/month billed annually).
This plan is ideal for growing businesses or marketing teams that need a bit more oomph in their social media toolkit.
With additional features beyond the Basic plan, it’s perfect if you’re looking to expand your capabilities and get more from your social media strategy without going all in just yet.
Business Plan is where things get serious, priced at $560/month (or $476/month if billed annually). This plan is tailored for larger enterprises or teams with more complex needs.
If you’re managing multiple brands or require advanced features to handle a high volume of social media activity, this plan provides the comprehensive tools and support you need to excel.
Oktopost Pricing Vs. Social Champ Pricing Comparison
Oktopost’s Basic Plan starts at $65/month (or $55/month billed annually), making it a good entry point for smaller businesses.
Social Champ’s Champion Plan, on the other hand, is priced at $29/month (or $26/month billed annually). It offers a more budget-friendly option for small teams looking to get started with social media management.
As you move up to Oktopost’s Basic+ Plan, priced at $145/month (or $123/month billed annually), it’s clear this is for businesses ready for more robust social media management.
Comparatively, Social Champ’s Business Plan is priced at $99/month (or $89/month billed annually).
This makes it a more cost-effective choice for businesses seeking additional capabilities without the higher cost.
At the top tier, Oktopost’s Business Plan comes in at a hefty $560/month (or $476/month billed annually), designed for larger enterprises with extensive social media needs.
In contrast, Social Champ’s Agency Plan is priced at $299/month (or $269/month billed annually).
It offers a significantly more affordable solution for agencies and large teams managing multiple accounts.
In summary, Social Champ’s pricing is generally more budget-friendly compared to Oktopost. It is a great option for small to medium-sized businesses or agencies looking to balance costs.
Social Champ vs. Oktopost – Feature Comparison
Both platforms offer robust tools for social media management, but there are some key differences that make each stand out depending on what your business needs.
Here’s a feature comparison of Oktopost vs. Social Champ:
Basic Plan Comparison
Oktopost’s Basic Plan includes 1 user, 15 social profiles, social publishing, a social inbox, campaign analytics, content curation, social streams, and a publishing queue.
This makes it suitable for individuals or small teams that need access to core social media management tools.
Social Champ’s Champion Plan offers a similar feature set but allows 12 social profiles and 2 users, focusing heavily on unlimited post scheduling, a unified publishing calendar, and bulk scheduling.
It also includes analytics and social inbox functionality, making it more cost-effective for smaller teams needing flexibility.
Basic+ vs. Business Plan Comparison
Oktopost’s Basic+ Plan upgrades to 3 users, 25 social profiles, and adds features like conversion tracking, lead capture, UTM tagging, and geo-targeting.
This makes it more suited for businesses focused on tracking detailed performance and lead generation.
It also offers Bit.ly integration and basic reporting, which adds value for those needing extra data tracking.
Social Champ’s Business Plan supports 40 social profiles and 6 users, and offers advanced scheduling, social media monitoring, and in-depth analytics.
While Oktopost has a stronger focus on lead generation tools, Social Champ focuses on providing a range of management and engagement tools.
This includes team collaboration features like content suggestions and approval workflows, AI Suite, social listening, and competitor analysis, among others.
Business vs. Agency Plan Comparison
Oktopost’s Business Plan includes 5 users, 50 social profiles, and 25 advocate users.
It’s equipped with CRM integrations (like Marketo, Salesforce.com, and Eloqua) and roles and permissions for better control over team functions.
The addition of dedicated support makes this plan ideal for larger teams.
Social Champ’s Agency Plan supports 100 social profiles and 10 users, emphasizing content distribution across multiple channels, with advanced analytics and a media library for easier content management.
Social Champ focuses more on streamlining social media scheduling and monitoring, making it ideal for agencies managing multiple clients.
Enterprise Plan Comparison
Oktopost’s Enterprise Plan offers unlimited users and includes team collaboration tools like Social Board, Sales Insight, and a dedicated Account Manager.
This makes it the most comprehensive for large-scale enterprises with complex social media strategies.
Social Champ’s Agency Plan, the highest tier in their offerings, may not match the unlimited user setup of Oktopost’s Enterprise plan.
However, its unlimited post-scheduling, comprehensive analytics, and ability to manage a large number of social profiles make it an efficient tool for agencies or businesses looking for a scalable solution without enterprise-level complexity.
Oktopost is stronger for businesses needing detailed tracking, lead generation, and CRM integrations. As such, it is a great fit for B2B or enterprise-level marketing.
Social Champ, on the other hand, focuses on efficient content management, collaboration, and analytics.
It caters more to small to medium-sized businesses and agencies looking for an affordable, scalable solution.
Drawbacks of Oktopost Pricing Models
Oktopost is packed with some powerful features, but its pricing models do come with a few drawbacks that could make you think twice.
One of the biggest concerns is the high cost, especially for smaller businesses or startups.
The Basic plan starts at $65/month, which might be reasonable, but the price quickly jumps once you need more users or profiles.
For example, the Basic+ plan, which offers 3 users and 25 social profiles, shoots up to $145/month.
That’s quite a leap for smaller teams who may not need all the extra features like conversion tracking or lead capture right away.
You’re essentially paying for features that you might not utilize fully unless you’re a data-driven business focusing on lead generation.
Then there’s the Business plan at a whopping $560/month (or $476 if billed annually).
While it offers plenty of integrations like Salesforce, Eloqua, and Marketo, this plan feels like overkill for companies that don’t need all that CRM integration.
Smaller companies might find themselves locked into paying for things they don’t actually need just to get a few extra features.
Lastly, Oktopost’s pricing model doesn’t scale well for businesses with growing teams.
The Enterprise plan offers unlimited users, but for businesses in between, who need more than 5 users but don’t want to jump to an enterprise plan, it can feel like you’re stuck in a tough spot, with few options that fit your needs without a hefty price tag.
So, while Oktopost has fantastic features, the steep pricing can be a significant drawback, especially for small to mid-sized teams that aren’t yet ready for enterprise-level solutions.
Top 3 Affordable Alternatives to Oktopost
While Oktopost offers some robust features, it’s not always the best fit for teams on a tighter budget or businesses that don’t need advanced integrations.
Fortunately, there are several affordable alternatives that still deliver the tools you need to manage your social media presence without spending a fortune.
Here are three top contenders that offer great value at a fraction of the cost.
Social Champ
Social Champ’s Pricing Social Champ is a great alternative to Oktopost due to its balance between ease of use and powerful features.
One of the biggest advantages of Social Champ is its intuitive interface.
While Oktopost can feel a bit complex, especially for smaller businesses or individuals, Social Champ makes it easy to get started without sacrificing advanced functionality.
The straightforward design allows users to schedule posts, analyze performance, and manage multiple accounts with minimal friction.
This can be a big plus for teams looking for efficiency in their social media operations.
Another advantage is Social Champ’s flexibility across different pricing plans.
While Oktopost tends to cater more toward larger businesses and enterprise-level clients, Social Champ provides options that are accessible to businesses of all sizes.
From freelancers to growing brands, Social Champ’s pricing structure offers scalability without the steep entry costs of Oktopost.
This makes it ideal for smaller teams who want professional-grade tools without breaking the bank.
Social Champ’s focus on advanced scheduling and automation also gives it an edge.
The platform also provides a powerful content calendar, bulk scheduling, and a media library that helps streamline content management.
For teams focused on consistently publishing content, these features are a game-changer, reducing the manual work involved in managing multiple platforms.
Finally, Social Champ integrates seamlessly with a variety of platforms, including Facebook, Twitter, LinkedIn, TikTok, YouTube, Instagram, Pinterest, Mastadon, Bluesky, Threads, and Google Business Profile.
This broad compatibility ensures that it fits into a diverse range of social media strategies.
Oktopost is more focused on B2B companies and leans heavily into LinkedIn integrations, whereas Social Champ’s versatility appeals to businesses with a wider audience.
Overall, Social Champ offers a user-friendly, affordable, and flexible alternative to Oktopost, making it an excellent choice for teams looking to scale their social media presence efficiently.
Simplify Your Social Media Management!
Tired of Oktopost’s limitations and high costs? Try Social Champ – the affordable, all-in-one social media management platform.
Hootsuite
Hootsuite’s Pricing With Hootsuite, you can manage multiple social media profiles from a single platform, schedule posts, and track engagement effortlessly.
This makes it an excellent choice for businesses that need to handle extensive social media activities without juggling multiple tools.
Another significant benefit of Hootsuite is its seamless integration with leading CRM systems such as Salesforce and HubSpot.
These CRM integrations are a game-changer for businesses looking to unify their social media and customer relationship management efforts.
When you connect Hootsuite with your CRM, you can track and manage customer interactions across social media channels and integrate this data directly into your CRM system.
This means you can access valuable customer insights, tailor your engagement strategies, and streamline your marketing efforts all in one place.
Additionally, Hootsuite’s analytics and reporting features offer in-depth insights into your social media performance.
You can generate detailed reports that help you understand which content resonates with your audience, track campaign effectiveness, and make data-driven decisions to refine your social media strategy.
This level of analytics is crucial for businesses aiming to optimize their social media presence and achieve better ROI.
Moreover, Hootsuite’s user-friendly interface and extensive support resources make it easy for teams to collaborate effectively.
With features like content approval workflows and team management tools, Hootsuite supports efficient teamwork and ensures that your social media content aligns with your brand’s guidelines.
Featured Article: Hootsuite vs. Social Champ: Which One Suits Your Business?
Zoho Social
Zoho Social’s Pricing When evaluating alternatives to Oktopost, Zoho Social emerges as a strong contender with its range of features and valuable CRM integrations.
One of the standout advantages of Zoho Social is its ability to offer comprehensive social media management at a competitive price.
With Zoho Social, you can efficiently manage multiple social media profiles, schedule posts, and track engagement from a unified dashboard.
This makes it an ideal solution for businesses looking to streamline their social media operations without breaking the bank.
A key feature that sets Zoho Social apart is its seamless integration with Zoho CRM.
This integration allows you to bridge the gap between your social media activities and customer relationship management efforts.
When you sync Zoho Social with Zoho CRM, you can gain deeper insights into your customer interactions, track social engagement, and manage leads more effectively.
This connectivity ensures that your social media strategy is aligned with your overall customer engagement goals and provides a more holistic view of your audience.
Another significant advantage of Zoho Social is its advanced analytics and reporting capabilities.
The platform provides detailed insights into your social media performance, including metrics on reach, engagement, and campaign effectiveness.
These analytics tools enable you to assess which content performs best, understand audience behavior, and make informed decisions to refine your social media strategy.
This level of reporting is essential for optimizing your social media efforts and achieving better results.
Moreover, Zoho Social offers a user-friendly interface and a range of collaboration tools that enhance team productivity.
Features like content approval workflows, team collaboration spaces, and role-based access controls help ensure that your social media content is managed efficiently and aligns with your brand’s guidelines.
This makes Zoho Social a valuable tool for teams that need to work together seamlessly on social media campaigns.
Featured Article: Zoho Social Pricing vs. Social Champ: A Comparison in 2024
Conclusion
Both Oktopost and Social Champ offer strong value, but the best option depends on your specific needs.
If you’re managing a large enterprise with advanced CRM integrations and B2B campaigns, Oktopost pricing for the higher-tier is justified.
However, for most small to mid-sized businesses looking for a flexible, easy-to-use tool with great scheduling and content management features, Social Champ provides a more budget-friendly option without sacrificing key functionalities.
Ultimately, it’s about finding the right balance between features and pricing that works for your social media strategy in 2024!
