The Ultimate Guide: How to Post on YouTube in 2024 + Tips

Let’s cut to the chase – YouTube is still the king of video in 2024, and if you’re not crushing it on this platform, you’re leaving money on the table. But the game has changed, and what worked last year might not cut it anymore.

That’s why we’ve put together this actionable guide to dominating YouTube in 2024. We’re talking about real strategies we’ve tested and proven to work. Plus, we’re giving you an extra tip: maintain a consistent upload schedule with a YouTube scheduler to keep your audience hooked and coming back for more!

Whether you are a YouTube newbie or a seasoned pro looking to up your game, this guide is your roadmap to YouTube success in 2024. Ready to leave your competition in the dust? Let’s get started!

How to Post on YouTube: Step-By-Step Process

Getting started with posting on YouTube can seem daunting, but it doesn’t have to be. Follow these steps to upload a video on YouTube:

1. Sign in to Your YouTube Account

   Before posting, ensure you’re signed in to your Google account. This will grant you access to YouTube Studio, where you can manage your content and channel settings. Go to YouTube and click the “Sign In” button in the top right corner. Enter your Google account credentials, and you’re in.

   

2. Access YouTube Studio

   Navigate to YouTube Studio by clicking on your profile picture in the bottom right corner and selecting “YouTube Studio” from the dropdown menu. This is your hub for video uploads and channel management. Here, you’ll find all the tools you need to manage your content, analyze your performance, and interact with your audience.

   

3. Click on the “Create” Button

   Once inside YouTube Studio, locate the “Create” button in the top right corner. Clicking this will provide options to upload a video or go live. For now, we’ll focus on uploading a pre-recorded video.

   

4. Select Your Video File

   Choose the “Upload videos” option, and a new window will appear where you can drag and drop your video file or select it from your device. Make sure your video is in an acceptable format and follows YouTube’s community guidelines. Supported formats include MP4, MOV, AVI, and more.

   

5. Add Video Details

   Fill in the necessary details, such as title, description, and tags. These elements are crucial for SEO, as they help your video get discovered by the right audience. A compelling title and description can significantly impact your video’s reach.

   After adding the title, don’t forget to add an engaging thumbnail to attract clicks. You can also add video chapters, end screens, and cards to make your content more engaging.

   

6. Choose Visibility Settings

   Decide whether you want your video public, unlisted, or private. Public videos are searchable and viewable by anyone, while unlisted videos can be viewed by anyone with the link. Private videos are only visible to you or specific users you choose.

   You can also schedule your video to go live at a specific time using a YouTube scheduler, which helps you plan and automate your uploads for optimal viewer engagement.

   

7. Publish Your Video

   Once all settings are configured and you’ve reviewed your details, click “Publish” to make your video live. If you’ve opted to schedule it, your video will be published at the chosen time.

   Congratulations, you’ve just posted a video on YouTube!

   

Related Article: 19 Essential YouTube Tips to Maximize Your Success in 2024

How to Upload YouTube Videos With YouTube Studio App

The YouTube Studio App offers a convenient way to manage your channel and upload videos on the go.

So, if you’re wondering how to post on YouTube via mobile, this section is for you. We’ll explore step-by-step instructions for the YouTube Studio upload video process that ensures your content gets the visibility it deserves.

1. Download and Open the YouTube Studio App

   The YouTube Studio App is available for iOS and Android. It can be downloaded from the App Store or Google Play.

   Once installed, open the app and sign in with your Google account. This will give you access to all the features necessary for managing your channel directly from your mobile device.

2. Tap the “Create” Icon

   On the bottom center of the app, you’ll find a “Create” icon that looks like a camera with a plus sign. Tapping this will allow you to record a new video or upload one from your device. This icon is your gateway to creating and sharing new content.

3. Select Your Video

   Choose the video you want to upload from your device’s gallery. The app allows you to trim the video, add filters, and make basic edits before uploading. This step ensures that your video is polished and ready for your audience.

   Here’s a little pro tip: When filming your content, be sure to make the content mobile-friendly, as over 70% of YouTube watch time happens on mobile devices. For instance, you can add subtitles and captions, include close-up shots to increase visibility, and avoid using too much text.

4. Add Video Details

   You’ll need to add essential details, such as a title, description, and tags. These elements are crucial for optimizing your video for search engines and making it more discoverable to potential viewers. Make sure your title is compelling, and your description provides a clear summary of your content.

5. Adjust Visibility Settings

   Set your video’s privacy to public, unlisted, or private. Everyone can view public videos, unlisted videos can be viewed by anyone with the link, and private videos can only be viewed by you. Additionally, you can schedule your video to go live at a specific date and time, ensuring it reaches your audience when they are most active.

6. Publish

   After reviewing all the details and ensuring everything is set correctly, tap the “Publish” button to upload your video. Your content is now live on YouTube and accessible to viewers worldwide.

By following these steps, you can effortlessly upload and manage your videos using the YouTube Studio App. This makes it easier than ever to grow your channel and engage with your audience, no matter where you are.

How to Post on YouTube With Social Champ

Social Champ is a great tool for managing and scheduling YouTube content. Here’s how you can use it to streamline your posting process.

1. Sign up or Log in to Social Champ

   Start by signing up or logging into your Social Champ account. This platform supports multiple social media channels, including YouTube.

   

2. Connect Your YouTube Channel

   Go to your account settings and connect your YouTube channel to Social Champ. This will allow you to manage and schedule postings directly from the platform.

   

3. Publish a New Post

   Click on the “Publish Post” button and select YouTube as the channel. You can now upload your video file directly from your computer or mobile device.

   

4. Add Metadata

   Fill in the relevant details, such as the video title, description, and tags. Social Champ also lets you add thumbnails and other custom settings to optimize your video. You can also use the tool’s Canva integration to create or edit your thumbnail right on the platform.

5. Schedule Your Post

   One key advantage of using Social Champ is the ability to schedule posts. Set the date and time you want your video to go live. This helps maintain a consistent posting schedule and keeps your audience engaged.

   

6. Monitor Performance

   After your video is live, use Social Champ’s analytics tools to monitor its performance. This data can provide insights into what works and doesn’t, helping refine your content strategy.

   

Featured Article: 10 Ways to Increase YouTube Engagement Rate

10+ Tips to Grow Your YouTube Channel in 2024

Growing a YouTube channel requires strategic planning and consistent effort. Here are some actionable tips to help you succeed in 2024:

1. Create High-Quality Content

   Quality over quantity should be your mantra. Investing in good equipment and editing software can make a significant difference in your video’s appeal. Here’s how you can elevate the quality of your content:

   Invest in Quality Equipment

   • Camera: A high-resolution camera can dramatically improve the visual quality of your videos. Even a good smartphone camera can suffice if you’re just starting, but upgrading to a DSLR or mirrorless camera will provide better results.
   • Microphone: Clear audio is crucial. Invest in a good external microphone to avoid the poor audio quality that often comes with built-in camera microphones.
   • Lighting: Proper lighting can transform the look of your videos. To ensure your videos are well-lit, you can use softbox lights or ring lights.

2. Optimize for SEO

   Search Engine Optimization (SEO) is crucial for making your videos discoverable. Here’s how you can optimize your content for better search rankings:

   Keyword Research

   • Relevant Keywords: Use tools like TubeBuddy or Google Keyword Planner to find relevant keywords for your niche.
   • Competitive Analysis: Look at the keywords that successful niche channels use.

   On-Page SEO

   • Titles: Make your titles clear and descriptive, and include your primary keyword.
   • Descriptions: Write detailed descriptions that include relevant keywords naturally. Describe the video and include links to your social media or related content.
   • Tags: Use a mix of broad and specific tags to increase discoverability.

3. Engage With Your Audience

   Building a community around your channel fosters loyalty and engagement. Here’s how you can effectively engage with your audience:

   Respond to Comments

   • Timely Replies: Respond promptly to comments on your videos. This shows viewers that you value their input and encourages more interaction.
   • Ask Questions: Ask your viewers questions in your videos and comments to encourage more engagement.

   Create Interactive Content

   • Polls and Q&A: Use YouTube’s community tab or video polls to ask for viewer opinions and run Q&A sessions.
   • Live Streams: Engage with your audience in real-time through live streams. Answer their questions and interact directly with them.

4. Collaborate With Other Creators

   Collaborations can introduce your channel to new audiences. Here’s how you can effectively collaborate with other creators:

   Finding the Right Partners

   • Niche Relevance: Look for creators in your niche or those with similar audiences. This ensures that their viewers are likely to be interested in your content.
   • Complementary Skills: Collaborate with creators whose skills complement yours. For example, if you excel at video editing, partner with someone who excels at scripting.

   Planning and Execution

   • Mutual Benefit: Ensure that the collaboration offers value to both parties. Plan content that highlights both channels’ strengths.
   • Cross-Promotion: Promote collaboration on channels and social media platforms to maximize exposure.

5. Maintain a Consistent Posting Schedule

   Consistency helps build a loyal audience who knows when to expect new videos. Here’s how to maintain a regular posting schedule:

   Content Calendar

   • Planning: Use a content calendar to plan your videos weeks or months in advance. This helps ensure you always have content ready to go.
   • Seasonal Content: Plan content around seasonal events or trends in your niche.

   Scheduling Tools

   • Automation: Use tools like Social Champ to schedule your videos and social media posts in advance. This ensures you maintain consistency even during busy periods.
   • Reminders: Set reminders for filming, editing, and posting to stay on track.

6. Promote on Social Media

   Promoting your videos on social media platforms is essential for driving traffic to your YouTube channel and increasing visibility. Here’s how you can effectively promote your content across various social media channels:

   Choose the Right Platforms

   • Identify Key Platforms: Choose social media platforms where your target audience is most active. Facebook, Instagram, Twitter, and TikTok are popular options.
   • Tailored Content: Customize your promotional content according to the platform. For instance, use eye-catching images for Instagram, engaging videos for TikTok, and detailed posts for Facebook.

   Engage With Communities

   • Join Groups and Forums: Participate in Facebook groups, Reddit communities, and other forums related to your niche. Share relevant videos, but add value to the conversation and avoid spamming.
   • Interact with Followers: Respond to comments, participate in discussions, and engage with your followers’ content. Building relationships on social media can increase support for your channel.

   Utilize Custom Thumbnails

   Custom thumbnails are a crucial element in attracting viewers to your videos. Here’s how to create compelling thumbnails that boost your click-through rate (CTR).

7. Leverage Playlists

   Playlists are an effective way to enhance user experience and increase watch time on your channel. Here’s how to leverage playlists to your advantage:

   Organization

   • Thematic Playlists: Group your videos into thematic playlists based on topics, series, or video types. This makes it easier for viewers to find and watch related content.
   • Logical Order: Arrange videos logically to guide viewers through a series or topic seamlessly.

   Enhanced Discoverability

   • SEO-Friendly Titles and Descriptions: Use relevant keywords in your playlist titles and descriptions to improve their discoverability in search results.
   • Promote Playlists: Share your playlists on social media and embed them on your website or blog to drive more traffic.

8. Run Contests and Giveaways

   Contests and giveaways can generate excitement and encourage viewers to engage with your content. Here’s how to run effective contests:

   Planning

   • Clear Rules: Establish clear rules and guidelines for your contest to avoid confusion.
   • Relevant Prizes: Choose prizes that are relevant to your audience and niche. The more valuable and desirable the prize, the more likely viewers will participate.

   Promotion

   • Announce Widely: Promote your contest across all your social media platforms, in your videos, and through email newsletters.
   • Engagement Requirements: Encourage viewers to like, comment, share, and subscribe to participate in the contest. This can help increase your channel’s engagement and visibility.

9. Analyze Performance Metrics

   Regularly analyzing your YouTube Analytics can provide valuable insights into what’s working and needs improvement. Here’s how to effectively use performance metrics:

   Key Metrics

   • Watch Time: Monitor watch time to understand how long viewers engage with your videos. Higher watch times generally lead to better rankings in search results.
   • Audience Retention: Analyze where viewers drop off in your videos to identify areas needing improvement.
   • Click-Through Rate (CTR): Track your CTR to gauge the effectiveness of your thumbnails and titles.

   Data-Driven Decisions

   • Content Strategy: Use analytics to identify your most popular content and create more of what your audience enjoys.
   • A/B Testing: Experiment with different titles, thumbnails, and formats to see what performs best.

10. Invest in Advertisements

    Investing in YouTube Ads can give your channel the initial boost it needs. Here’s how to effectively use advertisements:

    Types of Ads

    • TrueView Ads: These skippable ads allow viewers to choose whether to watch them, which can lead to higher engagement.
    • Display Ads: These appear next to the video player and can drive traffic to your channel or website.

    Targeting

    • Audience Segmentation: Use YouTube’s targeting options to reach your ideal audience based on demographics, interests, and behaviors.
    • Geotargeting: If your content is region-specific, use geotargeting to reach viewers in specific locations.

11. Keep up With Trends

    Staying updated on the latest trends in your niche can attract more viewers to your channel. Here’s how to keep up with trends:

    Trend Research

    • Social Media Monitoring: Follow trends on social media platforms like Twitter, TikTok, and Instagram to see what’s currently popular.
    • Industry News: Subscribe to industry newsletters, blogs, and YouTube channels to stay informed about the latest developments in your niche.

    Trend Adaptation

    • Timely Content: Create content that aligns with current trends to capitalize on what’s popular. This can attract new viewers interested in trending topics.
    • Unique Angle: Add your unique perspective or twist to trending topics to stand out.

Conclusion

Learning how to post on YouTube is more than just knowing how to upload a video. By following the step-by-step guide provided, utilizing YouTube Studio, and applying practical growth tips, you can set your YouTube channel up for success.

High-quality content, strategic planning, and consistent engagement are key factors in growing your audience and achieving your goals. So, start your YouTube journey today, and watch your channel flourish!

Frequently Asked Questions